Course Description
The Diploma in Business and Marketing Management (SCQF Level 8) is a 240 credit size qualification with 16 compulsory units and is a Regulated Qualifications Framework (RQF) equivalent Level 5 qualification.The Diploma in Business and Marketing Management (SCQF Level 8) is a 240 credit size qualification with 16 compulsory units and is a Regulated Qualifications Framework (RQF) equivalent Level 5 qualification.
The Diploma in Business and Marketing Management offers learners the knowledge and skills needed to develop an understanding of the models, tools and techniques used in the fields of Business and Marketing Management. Moreover, it is designed to give students a comprehensive understanding of the key skills and practices that marketing executives and their organisations use to make informed marketing decisions that are vital to the success of their business.
Aim / Objectives of this qualification
● Gain a sound and coherent foundation in marketing, such that they will be able to define and execute practical marketing interventions that exist in professional practice
● Synthesise and critically evaluate theoretical frameworks of strategic marketing, business ethics, design and innovation as applied to marketing
● Demonstrate an understanding of the practical value of these frameworks in a range of strategic business situations
● Create frameworks for understanding and analysing marketing processes in diverse organisational types, encountering different and changing marketing environments
● Develop practical research and analytical capabilities in the context of market-driven strategy, and in particular in the formulation of value propositions in provider-customer relationships
● Review, modify, synthesise and apply transferable marketing concepts and skills in the management of product and market development, in particular from the strategic perspective
● Critically assess market-sourced data and information from a variety of organisations and use this for strategic marketing and decision-making
● Evaluate a variety of creative approaches to product and service design, creativity and innovation that may contribute to organisational wealth.
ear47mtete|0000C012B042|LearnUNI|tbl_courses|Description|343C23E6-2DCC-4294-89D0-229069A3DA17
The Diploma in Business and Marketing Management offers learners the knowledge and skills needed to develop an understanding of the models, tools and techniques used in the fields of Business and Marketing Management. Moreover, it is designed to give students a comprehensive understanding of the key skills and practices that marketing executives and their organisations use to make informed marketing decisions that are vital to the success of their business.
Aim / Objectives of this qualification
● Gain a sound and coherent foundation in marketing, such that they will be able to define and execute practical marketing interventions that exist in professional practice
● Synthesise and critically evaluate theoretical frameworks of strategic marketing, business ethics, design and innovation as applied to marketing
● Demonstrate an understanding of the practical value of these frameworks in a range of strategic business situations
● Create frameworks for understanding and analysing marketing processes in diverse organisational types, encountering different and changing marketing environments
● Develop practical research and analytical capabilities in the context of market-driven strategy, and in particular in the formulation of value propositions in provider-customer relationships
● Review, modify, synthesise and apply transferable marketing concepts and skills in the management of product and market development, in particular from the strategic perspective
● Critically assess market-sourced data and information from a variety of organisations and use this for strategic marketing and decision-making
● Evaluate a variety of creative approaches to product and service design, creativity and innovation that may contribute to organisational wealth.
ear47mtete|0000C012B042|LearnUNI|tbl_courses|Description|BD07C4D9-9CF0-4592-B043-802FAF3DEC67
- Same qualification as on-campus students
- Recognised qualification and accepted worldwide for further education.
- Assessments via assignment submission/ course work.
- You study on-line at your own pace
- No IELTS/ GMAT or English test required.
Who is this course for?
Learners completing the Diploma in Business and Marketing Management will be able to progress onto the third year of a university honours degree in Business or Marketing. Successful completion of this course offers you improved career opportunities in job roles such as business development manager, human resource manager, recruitment consultant, business buyer industrial/retail, marketing communications executive, digital marketing account executive, sales executives and marketing executives.Learners completing the Diploma in Business and Marketing Management will be able to progress onto the third year of a university honours degree in Business or Marketing. Successful completion of this course offers you improved career opportunities in job roles such as business development manager, human resource manager, recruitment consultant, business buyer industrial/retail, marketing communications executive, digital marketing account executive, sales executives and marketing executives.
Duration+
Delivery+
Entry Requirements+
In order to apply you should have meet one of the entry requrement given below:
- Learners must possess:
• Relevant NQF/QCF/RQF Level 3 Award/Diploma
or
• Any other equivalent qualification
or
• 1 year of work experience if none of the above
- Learners must possess:
• Relevant NQF/QCF/RQF Level 3 Award/Diploma
or
• Any other equivalent qualification
or
• 1 year of work experience if none of the above
Course Content +
Compulsory Units
- Business Environment
- International Marketing Management
- Business Accounting
- People & Organisations
- Principles of Marketing
- Business Analysis
- IT for Business
- Law for Business
- Personal Development
- Human Resource Management
- Entrepreneurship & Innovation
- Marketing Communications
- Consumer Behaviour
- Operations Management
- Marketing Planning
- Strategic managementCompulsory Units
- Business Environment
- International Marketing Management
- Business Accounting
- People & Organisations
- Principles of Marketing
- Business Analysis
- IT for Business
- Law for Business
- Personal Development
- Human Resource Management
- Entrepreneurship & Innovation
- Marketing Communications
- Consumer Behaviour
- Operations Management
- Marketing Planning
- Strategic management
Assessment +
Assessment is through submission of assignments
Fee Structure +
The program is available in following duration modes:
- 6 months - Accelerated mode @ GBP £1250
- 9 months - Standard mode @ GBP £950
- 6 Months - Accelerated mode @ GBP £1250
- 9 Months - Standard mode @ GBP £950
Accreditation +
Qualification listed on SCQF website | Accredited by EduQual, UK - regulated awarding body, approved by SQA - AccreditationQualification listed on SCQF website | Accredited by EduQual, UK - regulated awarding body, approved by SQA -Accreditation
Fee payment plans +
The program is available in following duration modes:
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● Payment option (a): GBP £416 x 3 monthly instalments ● Payment option (b): GBP £1187.50 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)● Payment option (c): GBP £190 x 5 monthly instalments ● Payment option (d): GBP £475 x 2 quarterly instalments ● Payment option (e): GBP £902.50 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)● Payment option (a): GBP £416 x 3 monthly instalments ● Payment option (b): GBP £1187.50 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)● Payment option (c): GBP £190 x 5 monthly instalments ● Payment option (d): GBP £475 x 2 quarterly instalments ● Payment option (e): GBP £902.50 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)
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How to apply? +
Simply follow the 2 steps given below to enrol:
1. Fill enrolment form on-line at https://www.learnuni.com/enrolment-form/start.html
2. Pay enrolment fee of GBP £10
(This can be paid online using credit or debit card)