Level 7 Diploma in Business and Marketing Strategy SCQF Level 11

Course Code: SCQF11-DBMS-EduQualCourse level: Postgraduate/ Sales and Marketing Award: Diploma

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Course Description

The Diploma in Business and Marketing Strategy (SCQF Level 11) is a 120 credit size qualification with 5 compulsory units and is a Regulated Qualifications Framework (RQF) equivalent Level 7 qualification.

The Diploma in Business and Marketing Strategy is a Regulated Qualifications Framework (RQF) equivalent Level 7 qualification. It is designed to offer learners without prior marketing experience the knowledge and skills they need to be operationally effective in a career in the Marketing field.

For those learners that do have prior experience in Marketing and who also possess a professional qualification, the pathway through this programme will develop their professional competence.

The aims of this programme will allow learners to:
● Gain a sound and coherent foundation in marketing, such that they will be able to define and execute practical marketing interventions that exist in professional practice
● Synthesise and critically evaluate theoretical frameworks of strategic marketing, business ethics, design and innovation as applied to marketing
● Demonstrate an understanding of the practical value of these frameworks in a range of strategic business situations
● Create frameworks for understanding and analysing marketing processes in diverse organisational types, encountering different and changing marketing environments
● Develop practical research and analytical capabilities in the context of market/driven strategy, and in particular in the formulation of value propositions in provider/customer relationships
● Review, modify, synthesise and apply transferable marketing concepts and skills in the management of product and market development, in particular from the strategic perspective
● Critically assess market-sourced data and information from a variety of organisations and use this for strategic marketing and decision making
● Evaluate a variety of creative approaches to product and service design, creativity and innovation that may contribute to organisational wealth

Qualification structure
The Diploma in Business and Marketing Strategy consists of 5 mandatory units for a combined total of 120 credits.
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  • Same qualification as on-campus students
  • Recognised qualification and accepted worldwide for further education.
  • Assessments via assignment submission/ course work.
  • You study on-line at your own pace
  • No IELTS/ GMAT or English test required.

Who is this course for?

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Why Online

With LearnUNI you get following advantages of studying on-line.

  • Affordable - Most of our programmes offer flexible fee payment plans. Enrol with minimum investment, pay in interest free instalments.
  • Practical Content - The coursework is immediately applicable to the careers, and you can earn long-term gains including increase in salary and promotions
  • Study anytime, anywhere - You don't have to attend a College campus, so you can study from anywhere in the world. The online delivery enables you to download the lecture notes, submit assignments wherever you are.
  • Assessments - Assessment is via assignment submission/ course work. There are NO exams.

Course rating

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    Amy Kirby

    Cover all my needs

    In this video Mark talks about his experience studying online with LearnUni. Mark is a working executive and his job involves lot of travelling. He has appreciated the delivery model at LearnUni which gives him flexibility to study anytime, anywhere.